Have you been yearning to channel old money elegance through your wardrobe?
Whether you grew up surrounded by country clubs and trust funds or are just now discovering this refined aesthetic, incorporating tasteful vintage-inspired pieces into your everyday style signals good breeding.
To help build your repertoire of timeless classics that embody restrained opulence, we’ve curated the top 22 old money clothing brands. Let’s explore!
Hermès

- Best-selling items: bags and various accessories
- Price range: $$$$
Symbolizing discreet luxury since 1837, iconic French brand Hermès exudes old money elegance across its collections of silk scarves, leather goods, and ready-to-wear.
Blending exquisite craftsmanship with understated colors and patterns, Hermès scarves and iconic Birkin and Kelly bags telegraph quiet refinement.
Dior

- Best-selling items: makeup, perfumes, and dresses
- Price range: $$$
Synonymous with French refinement since 1946, the bold embellishments yet restrained palette of Christian Dior channels Versailles-inspired extravagance distilled into discrete old money polish.
From floral cocktail dresses to wool tweed skirt suits, Dior telegraphs pedigree with Parisian elegance. Invest in their iconic “New Look” silhouettes for special occasions when only couture-level craftsmanship will do.
Bottega Veneta

- Best-selling items: women leather bags, shoes, coats, and accessories
- Price range: $$$
Characterized by woven leather in a signature, intrecciato (or intertwined in English) technique, Italian brand Bottega Veneta brings ornate artisanship to accessories and ready-to-wear essentials alike.
Telescoping quietly self-assured luxury perfected over 50+ years, Bottega’s structured handbags, understated lounge wear and dresses crafted from the world’s finest materials blend heritage with modern versatility.
Toteme

- Best-selling items: jackets, boots, dresses, and knits
- Price range: $$$ – $$$$
Swedish label Totême approaches old money refinement through a Scandinavian lens of minimalism elevated by luxury finishes from cashmere to linen.
More accessibly priced than designer counterparts, their sized-up staples like turtlenecks, trench coats and loafers offer lightweight trans-seasonal utility reflecting discrete Nordic elegance.
Pini Parma

- Best-selling items: men suits, winter jackets, and coats
- Price range: $$$ – $$$$
Bringing Italian tailoring stateside, Pini Parma translates la dolce vita into heritage menswear essentials handcrafted by master artisans.
With a focus on elegant fabrics, flattering cuts and small thoughtful details, their slim suits, cashmere overcoats and dress shoes unlock continental sophistication perfect for strolling cobblestoned Italian piazzas.
Anderson & Sheppard

- Best-selling items: suits, scarves, knitwear, and hats
- Price range: $$$$
This heritage Savile Row tailor has defined English bespoke elegance since 1906 through their nearly trademark “drape cut”—a relaxed yet impeccably polished suit silhouette favored by Fred Astaire and The Duke of Windsor alike.
While prices reflect the exceptional hand craftsmanship, their timelessly, precise tailoring makes A&S a sound investment in discretionary luxury.
Brunello Cucinelli
- Best-selling items: cashmeres – whether tops, knits, or sweaters
- Price range: $$$$ – $$$$$
Understated Italian luxury permeates every cashmere sweater and fine leather good bearing designer Brunello Cucinelli’s name.
Made in the rural Umbrian hamlet of Solomeo, backing artisans reviving lost crafts underscores Cucinelli’s commitment to humanistic capitalism. Splurge on one exquisitely finished piece; it may become an instant heirloom.
Chanel
- Best-selling items: shoes, perfumes, coats, and dresses
- Price range: $$$$
Dictating Parisian refinement for over a century, Gabrielle “Coco” Chanel still represses through her eponymous house in items like the iconic bouclé jacket or the No. 5 perfume.
Lauded for revolutionizing women’s fashion by borrowing menswear elegance, today’s designs still balance comfort with irresistible je ne sais quoi glamor.
Ralph Lauren

- Best-selling items: shirts, leisurewear, watches, and men accessories
- Price range: $$$$ – $$$$$
Embodying East Coast country club refinement, Ralph Lauren translates American prep into tasteful wardrobe classics intentionally void of logos.
As founder Ralph himself once said, “I don’t design clothes, I design dreams.” Slip into styles spanning business casual to black tie affairs knowing quality endures.
The Row

- Best-selling items: bags, shoes, and accessories
- Price range: $$$ – $$$$
Personifying quiet luxury, Mary-Kate and Ashley Olsen pour exacting minimalism into ready-to-wear essentials and leather goods at accessible price points.
Shop The Row when channeling refined nonchalance in effortless layers, luxe knits and oversized statement sunglasses. Discretion never looked so rich.
Yves Saint Laurent

- Best-selling items: ready-to-wear clothes, leather accessories, and footwear
- Price range: $$$
Personifying French refinement, Yves Saint Laurent dictated Parisian taste for 30 years through his innovative couture and ready-to-wear designs.
Today the house of YSL still channels his inimitable style in Le Smoking suits, safari jackets and Opium perfume. Master fully accessorized glamor from head to toe with a trademark piece to treasure.
Zara

- Best-selling items: tank tops, dresses, and shoes
- Price range: $$ – $$$
Applying fast fashion speed to current trends, Zara makes limited runs of catwalk-inspired looks accessibly priced for mass audiences.
Staying ahead of shifting fashion cycles, they sell out new deliveries twice a week. Regularly shop to discover deals disguising refinement behind an aggressively commercial veneer.
Mango

- Best-selling items: dresses, tops, jeans, shoes, and bags
- Price range: $$ – $$$
Trading austerity for accentuated femininity, Spanish label Mango blossoms with meticulous details across dresses, knit separates, and accessories tipping discreetly on luxury scales.
Fluid fabrics swish alluringly with each step while structured leathergoods feel luxuriously substantial. Affordable artisanal craftsmanship fits unassumingly into everyday life.
Etro

- Best-selling items: unisex perfumes, silk shirts and blouses
- Price range: $$$
Defining Italian joie de vivre since 1968, the Etro family infuses a bohemian jet set spirit into signature paisley prints and brightly colored textiles.
What began by selling silk scarves and ties diversified across categories that now include timelessly trend-led furniture with the same eye-catching elan. Travel through life wrapped in their vibrant dreamscapes.
Gucci

- Best-selling items: bags, accessories, and shoes
- Price range: $$$$
What began as a Florentine leather goods house in 1921, Gucci has enjoyed almost a century of dictating prestige across categories spanning silk scarves to runway-inspired sneakers.
Today balancing jet set flash with heritage equestrian motifs, Gucci telegraphs new money more than old—unless you inherit vintage bamboo-handled bags worth small fortunes.
Lardini

- Best-selling items: blazers, jackets, and shirts
- Price range: $$$ – $$$$
Haute Italian tailoring permeates every cashmere overcoat and linen suit emerging from this family-owned house originating in 1978.
Staying true to their core competency of refined menswear constructions, Lardini channels lasting value into pieces like unstructured blazers. They’re meant to endure decades in styles unaffected by passing trends.
Berluti

- Best-selling items: leather shoes and accessories
- Price range: $$$ – $$$$
Synonymous with patinated leather, Berluti has handcrafted peerless shoes desired by dapper gentlemen since 1895.
Now a fully-fledged luxury house, their range of casual-cut suits, butter-soft Venezia leather bags and signature Alessandro lace-ups embody Parisian savoir faire distilled into timelessly relevant luxe.
Salvatore Ferragamo

- Best-selling items: shoes and bags
- Price range: $$$ – $$$$
Sculpting shoes since 1916, Salvatore Ferragamo now leads Italian leatherware empires from their Florentine base.
Beyond iconic Vara pumps and Gancini bags, ready-to-wear collections focus on silk dresses, cashmere separates and accessories sustaining Founder Salvatore’s creative legacy through innovation.
Stefano Ricci

- Best-selling items: fragrances
- Price range: $$$$
Handcrafting peerless menswear since 1972, this family-run Florentine house sources rare fabrics cut in their own ateliers under the creative direction of founder Stefano Ricci.
Refusing to compromise on quality, prices reflect generations of sartorial expertise that rediscovers lost techniques in pieces meant to become family heirlooms.
Tagliatore

- Best-selling items: jackets, blazers, and coats
- Price range: $$$
Carrying on Apulian tailoring traditions, Tagliatore hand sews suits and shirts from fine Italian woolens and silks inside their 19th century workshop.
Each perfectly-fitting piece bears Founder Vitantonio Lerario’s signature chain stitch embroidery, symbolically linking past mastery to the enduring luxury of present day creations.
Zanone

- Best-selling items: sweaters, jumpers, and cardigans
- Price range: $$ – $$$
Unfurling refined restraint across knits and shirts made from Italian cashmere and cotton blends, Zanone translates la dolce vita leisure into understated wardrobe staples.
Their distinctive polo shirts bridge sartorial past and present with tennis club pretenses slipping discreetly under well-cut blazers to channel quiet taste making no vulgar displays of wealth.
Final Thoughts
After exploring over 20 brands spanning heritage couture houses to small-batch artisans designing wardrobe heirlooms, you now have an extensive repertoire of labels to help manifest old money elegance.
As you build your timeless capsule of investment pieces, from an Anderson & Sheppard suit to a singly Bottega Veneta bag – remember that this guide gave you the tasteful essentials. Those that whisper pedigree and discretion with each wear.
Follow